Orion Spatial Solutions has built real technical depth across cadastral, engineering, airborne, mobile and terrestrial LiDAR plus bathymetric and aerial capabilities, and a local footprint serving Brisbane, the Gold Coast and Moreton Bay. That mix gives you strong credibility with development, infrastructure and government clients, including a perfect 5.0 Google rating from five reviews. Right now that technical capability and reputation are not turning into predictable, qualified enquiries because the site does not present clear decision-ready offers, project proof or a measurable lead system.
Your online reputation
5
Google star rating
5
Verified reviews
Medium
Reputation strength
Google Business Profile
Your online presence — what the data reveals
AI Visibility
Low
Authority Score
9
out of 100
Organic traffic
122
est. monthly visits
Traffic Trend
+154
%
past 12 months
Organic Keywords
152
ranking terms
Keyword Trend
+34
%
past 12 months
Backlinks
262
total
Paid traffic
0
0 paid campaigns
Digital maturity
Level 2
out of 5
Orion’s two hardest-to-copy assets are the breadth of technical capability across roughly ten specialised survey and LiDAR disciplines and real local standing in South-East Queensland. You also have a 5.0 Google rating from five reviews that signals high client satisfaction in this market. If the digital presence catches up, those assets make it possible to win more shortlists and higher-value briefs from development, infrastructure and government teams.
How your website scores
TECH STACK
UX OBSERVATIONS
Hero headline is generic and non-sector specific, failing to create immediate project relevance which reduces qualified engagement from infrastructure and government buyers.
Trust signals are under‑signalled: absence of client logos, case studies, clear project outcomes or technical credentials dilutes perceived capability and drives procurement-minded users to seek higher-evidence suppliers.
Conversion path is poorly structured: no primary hero CTA, equal-weight service tiles and a footer contact form mean buyers are not guided to a decision-ready offer, lowering both lead volume and lead quality.
With only about 122 organic visits a month and five public Google reviews, your reputation is not producing a steady pipeline of qualified leads. Even though organic keyword visibility has grown to about 154 keywords, enquiries stay irregular because buyers cannot quickly find decision-ready proof or clear packaged offers.
The three gaps holding you back
What's possible when these gaps are closed
Lead with the upside: turn those five public reviews and your project experience into short, sector-specific case studies that clearly show outcomes and commercial value. Presenting decision-ready project pages for development, infrastructure and government buyers will help convert more of the current ~122 monthly visitors into direct enquiries and shortlist entries.
Make it simple for procurement teams by bundling your airborne, mobile and terrestrial LiDAR plus cadastral or bathymetric work into recommended pathways for development, infrastructure and government projects. Clear, named packages reduce buyer friction so teams stop shopping and start asking for scope, which should raise the proportion of visitors who enter the sales process.
Fixing basic measurement and on-page gaps will let the roughly 122 monthly visits and an existing backlink profile of about 262 links feed real lead data into HubSpot. With unique project pages, meta descriptions and clear contact or quote forms in place, you can quickly see which service packages win work and focus effort where it drives the most enquiries.
This report was prepared by Redfox Digital using publicly available SEO, UX and reputation data.
