Aristocrat (ASX:ALL)
Supporting the digital infrastructure of a global gaming leader
Supporting the secure digital infrastructure behind a global gaming technology leader, ensuring stable, scalable platforms that evolve alongside the organisation’s growth.
Aristocrat (ASX:ALL)
Gaming & Technology
Aristocrat is one of the world’s leading gaming and technology companies, listed on the Australian Securities Exchange and operating across multiple international markets.
As the organisation expanded through acquisitions and global growth, its digital presence needed to evolve alongside it. The corporate website and supporting digital properties had to represent the scale, credibility and technological leadership of the business while remaining secure, stable and easy for internal teams to manage.
The challenge was not simply redesigning a website. It was ensuring that Aristocrat’s digital infrastructure could support an organisation operating across multiple regions, business units and product lines.
Redfox partnered with Aristocrat across several digital initiatives, providing both platform development and long-term operational support.
This included:
- Multiple website rebuilds and architectural updates
- Development of microsites supporting specific business initiatives and product showcases
- Implementation of secure, enterprise-grade WordPress infrastructure
- Managed hosting and security architecture built on AWS infrastructure
- Integration of analytics and performance monitoring tools
- Ongoing UX and information architecture optimisation
- Structured content governance and publishing frameworks
- Global technical support and help desk assistance
The goal was to create a stable and scalable digital ecosystem that could evolve alongside the organisation.
Enterprise-grade hosting infrastructure was implemented with advanced caching, global CDN distribution, malware scanning, firewall protection and continuous monitoring to maintain high levels of reliability and security.
Growth Systems
The Results
The digital infrastructure now supports Aristocrat’s global web presence and internal marketing teams with a reliable and secure platform.
Enterprise-Grade Infrastructure
Global Digital Operations
Systems and workflows that allow internal teams to manage content and campaigns across multiple regions.
Continuous Platform Evolution
Supporting the secure digital infrastructure behind a global gaming technology leader, ensuring stable, scalable platforms that evolve alongside the organisation’s growth.
The Impact
For a publicly listed global technology company, digital infrastructure must operate with absolute reliability.
The work delivered by Redfox has helped ensure Aristocrat’s digital platforms remain stable, secure and capable of evolving alongside the business as it grows.
Rather than a one-off website project, the relationship has developed into a long-term partnership focused on maintaining the integrity of Aristocrat’s digital presence.
This ongoing collaboration supports the organisation’s reputation, operational efficiency and global communications across its digital ecosystem.
Enterprise Security & Compliance
Supporting the digital presence of a global, publicly listed technology company requires more than design and development expertise. It demands a disciplined approach to security, risk management and operational governance.
As part of Aristocrat’s supplier ecosystem, Redfox maintains verified cyber security standards through CyberGRX, a global third-party risk management platform used by enterprise organisations to assess vendor security posture.
Redfox Media Pty Limited has completed a CyberGRX risk assessment and holds Tier Level 2 certification, providing Aristocrat with independent verification that our systems, processes and security controls meet the standards required to support enterprise digital infrastructure.
This certification ensures that the partnership operates within the same security expectations applied across Aristocrat’s broader technology ecosystem, reinforcing trust, compliance and operational integrity.
