Digital Growth Diagnostic

Real Therapy Solutions

Multi-disciplinary therapy provider serving individuals and NDIS participants across Sydney and Wollongong with in-clinic and telehealth services (occupational therapy, speech pathology, psychology and behaviour support).

Trusted multidisciplinary clinics, but clinical proof fails to turn into predictable online bookings.

Real Therapy Solutions has built genuine clinical scale and a strong local reputation: four clinics across Sydney and Wollongong, telehealth coverage and a five-star Google rating from six reviewers. That credibility is not being captured online because clinical proof is shown in pieces and the main meet-and-greet booking route is hard to find. Families and allied referrers who might book or refer are dropping out before they request a first session or make a referral.

Your online reputation

5

Google star rating

6

Verified reviews

High

Reputation strength

Google Business Profile

Your online presence — what the data reveals

AI Visibility

Moderate

Authority Score

21

out of 100

Organic traffic

1090

est. monthly visits

Traffic Trend

-12

%

past 12 months

Organic Keywords

539

ranking terms

Keyword Trend

-45

%

past 12 months

Backlinks

673

total

Paid traffic

0

0 paid campaigns

Digital maturity

Level 2

out of 5

The good news:

You have a hard-to-replicate clinical footprint: four physical clinics across Sydney and Wollongong and a five-star Google rating (six reviews). You also offer a full multidisciplinary mix of occupational therapy, speech therapy, psychology and behaviour support that serves both NDIS participants and private clients. If the digital presence catches up, those assets can be turned into a simple referral and booking pathway that drives more meet-and-greets and referral conversions.

How your website scores

Message clarity
3/5
Trust signals
3/5
Conversion design
2/5
Visual maturity
3/5
UX total11 / 20

TECH STACK

CRM
Salesforce

UX OBSERVATIONS

A crowded hero with multiple images and CTAs dilutes the primary conversion focus so prospective families and referrers cannot quickly decide the next step.

Trust signals exist but are visually weak and low priority, not carrying enough visual authority to reassure NDIS referrers or clinical decision makers.

Content and service cards receive equal visual weight, failing to structure decision-making for different buyer intents and weakening predictable enquiry conversions.

What this means:

About 1,090 organic visits a month and an authority score of 21 show the brand reaches people but lacks the online weight to turn traffic into booked meetings. A five-star rating with only six Google reviews leaves referrers and families with limited social proof, so many enquiries never become meet-and-greets. If the booking pathway stays buried, the clinical scale across four clinics will keep underdelivering on predictable referrals.

The three gaps holding you back

  • Reputation not working online. This is costing predictable referrals and direct bookings because the About page shows 21+ years, 40+ therapists and NDIS registration, but those credentials are visually fragmented and not surfaced where decision-makers look; Google Business has a perfect rating but only six reviews, so social proof is thin where it would help most.
  • Service sprawl is creating choice paralysis. Multiple disciplines, clinic locations and program types are presented as a dense service grid without a clear routing mechanism to the right service or referrer pathway, which increases friction and reduces immediate meet-and-greet conversions.
  • Booking pathway and visual system undermine trust. Premium UX analysis shows hero imagery and page hierarchy prioritise striking visuals over a single booking action, with low UX trust and conversion scores; that mismatch is likely suppressing enquiries despite having Salesforce CRM and modest organic traffic.

What's possible when these gaps are closed

  1. Turn scattered proof into referee-ready clinical credibility

    Bring NDIS registration, memberships, team credentials and outcome examples into a single, visible evidence panel so referrers and families can verify expertise at a glance. Highlight the five-star rating and clinician credentials alongside real referee-ready examples to leverage the existing network of 171 referring domains and 673 backlinks for more confident referrals.

  2. One clear meet-and-greet booking pathway everywhere

    Make a single booking call to action the primary focus across the homepage and service pages so visitors from the roughly 1,090 monthly organic sessions can quickly request a meet-and-greet. Wire that booking flow into Salesforce to capture referrer details and follow up, turning more visits into scheduled sessions.

  3. Guide families to a fast, confident therapy choice

    Create simple triage and location-aware pathways that turn a long list of services into a clear decision by outcome and clinic, using the four clinics and telehealth to offer immediate options. Use short outcome stories and referee-ready evidence to shorten the time families and allied professionals take to choose a therapy and book a first session.

This report was prepared by Redfox Digital using publicly available SEO, UX and reputation data.

Ready to find out what stronger digital growth could look like

Book a free 20-minute strategy call. We’ll map the gap between your commercial goals and digital capability, then design the system to close it.

Real Therapy Solutions homepage screenshot